When you are applying your perfume it’s important to think about the different pulse points on your body, and how you can use these to maximise the scents of your perfume.

A pulse point is a place upon your body where you can feel your heartbeat. Try putting your two middle fingers upon the inside of your wrist to see if you can feel your heartbeat. There are many more places around your body in which you can feel your heartbeat. When applying your perfume it’s a good idea to apply it to your pulse points for two reasons:

•    This is where your blood vessels are closest to the skin radiating heat creating a heat reaction of scents with your perfume.

•    The physical movement of the pulse of your heart disturbs the perfume making it act like a mini fragrance pump, refreshing the scents.

Because of this it’s very important to apply your perfume to these points as after a while your perfume can be become weaker smelling, and adding to pulse points acts as a regenerating pump, refreshing the scents. Good pulse points are:

•    Wrists
•    Neck
•    Back of your knees
•    Ankles
•    Crook of your elbow
•    Cleavage

Another important thing to remember when applying to these pulse points is to vary between them. Your body can become used to a perfume making your skin become more resistant to the scents.

Another area of the body, which is great to apply your perfume to is your hair. This is because it is free to move around and bounce as you walk, again acting like a fragrance pump. Applying perfume to your hairbrush before you brush your hair will make the perfume stick to your hair, helping create a long lasting perfume scent everywhere you go and throughout the day and into the night.